Greetings:
Reviewing a new promo this morning.......
"Get Paid EVERY Time Netflix Rents a Movie"
I thought the headline was really good. The actual promotion video is pretty good too.
I guess I would give it 5 stars out of 10. Id like them to shoot for 7-8 stars.
My biggest problem is the length of the video promotion. I know a lot of people LOVE long form sales letters and landing pages.
But what about long form video sales letters? Im not a big fan.
The one exception would be if you could hold my attention for 23 minutes. The video I reviewed could not...
And of course.....the old cant "fast forward" trick is in play too. I hate the fact I cant fast forward a video to get to the bottom line, close or "pitch".
Of course copywriters will argue theres a reason for "no fast forward" videos. But at least with a landing page or snail mail letter I can skip to the end or read the PS.
Oh well.....I still like the headline and lead.
http://www.angelnexus.com/o/web/67001
Marc Charles
My biggest problem is the length of the video promotion. I know a lot of people LOVE long form sales letters and landing pages.
But what about long form video sales letters? Im not a big fan.
The one exception would be if you could hold my attention for 23 minutes. The video I reviewed could not...
And of course.....the old cant "fast forward" trick is in play too. I hate the fact I cant fast forward a video to get to the bottom line, close or "pitch".
Of course copywriters will argue theres a reason for "no fast forward" videos. But at least with a landing page or snail mail letter I can skip to the end or read the PS.
Oh well.....I still like the headline and lead.
http://www.angelnexus.com/o/web/67001
Marc Charles
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